A video for Taylor's University

Monday, June 3, 2019
9:30 AM 9:30 AM 09:30 09:30

Google Calendar ICS

I was approached by the social media team of Taylor’s University in May to collaborate and come up with a video towards audience who might be interested behind the architectural or creative programs in Taylor’s University.

The video is an experiment by the social media team to test interest from the audience. If the video were to receives positive feedback, there might be more video coming up by the university to showcase student’s work from all creative program such as architecture, interior design, performance art, culinary art, etc.

The talented team behind the video! Left - Darren Arvid of Pathera, Right - Razlan Yusof of Creative Match Photo taken by Razlan Yusof — The talented team behind the video!
Left - Darren Arvid of Pathera, Right - Razlan Yusof of Creative Match
Photo taken by Razlan Yusof

The 4m41s-long video is published on Taylor’s University Instagram page at https://www.instagram.com/p/ByOfQrolq4V/ on 3rd June 2019.

The video is directed by Darren Arvid @darrenarvid and filmed by Razlan Yusof @razlany of @creativematch. (check them out!)

Darren had helped me with the with the scripts, gestures, postures, facial expressions, video editing and taking in charge for turning the project into a reality. Razlan took care of the cinematography, lighting, filming, recording, and coping with me on the many video retakes.

As it was my first time speaking towards the camera, the 4 minutes video took a whole day to be filmed from morning to late evening. I have plenty of experience doing public speaking, but talking to a camera lens is a whole new experience. Nevertheless I knew that I needed to overcome this and embraced the experience as much as I could.

Note: the script was summarized from a text body of 3000 words. While filming there was’t a screen to look at. It was more of presenting from a few key memorized terms from the script, and trying to speak about them into the camera as naturally as possible in each of the video take.

The content of the main video held true in regards to the origin of the video. If it wasn’t because I share and show the work on Instagram, it wouldn’t have captured the attention of Taylor’s University social media team, and consequently being converted into a video to further amplify the potential value of the project.

I am so grateful and honored to be able to contribute back to the school. I am looking forward to continue exploring and improving the ability to amplify and convert knowledge and experience into values.

Instagram Feed

caleb ong

News

A video for Taylor's University